Hi, It's Precious.

In this week’s newsletter, I’m bringing to you a free SASIE Webinar Series: Building an Effective Brand: The User Experience Approach;

Want to create a brand that resonates? Join Karl Harris, Oxford Alumni and Head, of corporate services, Century Group, as he explores how user experience plays a vital role in shaping a strong, successful brand. He'll help you develop actionable strategies for building a brand that connects with your audience by focusing on user needs and improving customer journeys.

Whether you're building a startup or looking to refine an existing brand, this webinar will equip you with practical tips to elevate your brand!

Register Now!!

Now, Here's what we got today:

• Opportunities: Explore the IFundWomen Platform

• Start-Up Story: Building Dreams and Breaking Barriers: Tatu Gatere's Empowering Journey

• Bookclub: The Confidence Code: The Science And Art Of Self-Assurance

• Inspiration: She Built an Empire for Women: Meet Jennifer Riria

• Job Opportunities

BEST LINKS

My Favourite Finds

Hear some feedback from participants of our first cohort

SASIE Idea to Venture: A Catalyst for Innovation. (YouTube)

Business Ideas

Entrepreneurs need research, knowledge, preparation, and to think like an investor (INC. Blog)

Opportunities for Start-ups

13 Venture Capital Funds Supporting African Women Startup Founders. (SASIE Blog)

Advice For Business Owners

Failed There, Survived That: Famed Female Founders on What Helped Them Level Up (INC Blog)

OPPORTUNITY

Empower Your Business Journey: Explore the IFundWomen Platform

Are you a female entrepreneur seeking resources to take your business to the next level? IFundWomen is a comprehensive platform that supports women-owned businesses at every stage of growth.

What IFundWomen Offers:

Funding Opportunities: Everything from crowdfunding campaigns, and enterprise-brokered grants, to loans.

Mentorship: Access to coaching plans, workshops, and mentorship with experience-rich business leaders and fellow women entrepreneurs.

Community and Networking: Connect with a vibrant community of women entrepreneurs to share experiences and build meaningful relationships.

Resources and Tools: Access educational webinars, informative articles, and startup guides to gain the knowledge necessary for running a successful business.

How IFundWomen Can Help You:

Get Funded: Get access to the right funding option, which grows your business and achieves your goals.

Gain Expert Guidance: Receive personalized guidance and mentorship from seasoned business leaders.

Connect with a Supportive Community: Network with fellow women entrepreneurs, sharing experiences and learning from each other.

Access Valuable Resources: Draw upon educational resources and tools to enhance your knowledge base and skill set in the business arena.

Ready to Take Action?

Visit the IFundWomen website to discover their offerings, explore funding opportunities, and connect with a vibrant community of women entrepreneurs.

Remember, IFundWomen is not just a platform, but one great ecosystem of women helping women climb the ladder to success.

OPPORTUNITIES

Funding Female-Led Businesses in Africa: ShEquity Might Be Your Perfect Match!

Are you a woman entrepreneur from Africa, with that ingenious idea in which you believe? Do you need the extra boost to take your venture to the next level? ShEquity might be the perfect match you've been looking for!

ShEquity is an investment company committed to fostering and catalyzing the growth of women-led businesses in Sub-Saharan Africa. They know the specific challenges female founders have, and they provide a combination of financial resources and business development support to bring your vision into reality.

Here is why ShEquity might be the missing piece for your business:

Women Focus: They exclusively invest in women-led or owned businesses, recognizing the crucial role women play in economic growth in Africa.

Smart Invest: They offer much more than just financial support. In addition to ShEquity's capital, you'll benefit from mentorship, training, and networking that will refine your business model and pave the way for your venture's success.

Impacting Positively: With ShEquity, the invested capital in women-led businesses delivers positive social and environmental impacts, aligning well with the UN Sustainable Development Goals.

Is ShEquity Right for You?

If you are a woman entrepreneur operating in Sub-Saharan Africa with a scalable business that can align with the values upheld by ShEquity, this might be your golden opportunity! Check out their website at

Check out their investment criteria and application process on ShEquity. Do not let this opportunity slip through your fingers-turn that brilliant idea into a thriving enterprise!

STARTUP STORY

Building Dreams and Breaking Barriers: Tatu Gatere's Empowering Journey

This week, we highlight Tatu Gatere, an inspiring figure for women looking to make a difference. A mother and trained architect, Tatu has taken on the unique mission of empowering women in slums through accredited construction skills.

Passion Project to Powerful Movement:

Driven by the construction boom, Tatu established BuildHer, a nonprofit organization that not only provides technical training for women but also adopts a holistic approach to empower them for success in construction and other areas of their lives.

The Impact of BuildHer:

Empowerment of Women: BuildHer covers the social and mental well-being of the participants, ensuring long-term success.

Career Transformation: BuildHer provides accredited training that unlocks new careers and improved earning potential.

Building a Brighter Future: The BuildHer graduates are creating ripples in the construction industry to contribute towards infrastructural development in Kenya.

The story of Tatu is anything but an inspiration-it's a call to action; proof that with any need, there's always leeway to create change.

Explore Tatu Gatere's inspiring journey and BuildHer's transformative impact.

Let's celebrate together, the women entrepreneurs like Tatu Gatere who are thus paving a path toward an inclusive, empowered future.

BOOK CLUB

Feeling Stuck? Unlock Your Inner Boss Babe with "The Confidence Code"

Ever feel like holding yourself back? Maybe you have this killer business idea, but you've hesitated to chase it, or struggle to negotiate for that raise you deserve. Yeah, we've all been there. But what if there was a secret code to unlock your inner confident self?

Enter The Confidence Code by Katty Kay and Claire Shipman. This ambitious book explores in depth the science and the art of self-assurance, particularly for women. 

Here is the gist:

The Confidence Gap: Studies prove women often underrate their capabilities compared to men. This "confidence gap" can hold you back in your career and personal life.

Confidence is a Skill: The good news is that confidence isn't a magical innate trait; it's a skill that can be learned and developed through specific strategies.

Action Trumps Overthinking: This is a call to action despite some nervousness. Confidence, like a muscle, is developed with use, the more you use it, the bigger it gets.

They not only talk the talk, but also they walk the walk. They provide very real-life examples of successful women who have overcome their confidence challenges and offer practical tips on how to silence that inner critic and embrace your potential.

A great read for any women entrepreneur who seeks to break through self-doubt and build a thriving business, "The Confidence Code" is a must-read. Check it out and see how it can help you unlock your inner boss babe!

Happy Reading!

INSPIRATION

She Built an Empire for Women: Meet Jennifer Riria

Feel like one's life is stuck or limited by access to resources? Meet Jennifer Riria, a Kenyan powerhouse who tore through those barriers and let in countless women. This inspirational entrepreneur is not only building her business empire but also empowering thousands of others to do just that.

From Microfinance to Major Impact:

Riria's quest began with the goal of transforming lives through microfinance. As the founder of a microfinance organization, she provided loans to hundreds of thousands of Kenyan women, enabling them to start and expand businesses. This financial inclusion became the foundation for their economic freedom and overall well-being.

More Than Money: A Leader Who Inspires

Riria's impact goes well past finances. She is an advocate of gender equality, women in leadership, and a role model to budding entrepreneurs. It is a story of vision, will, and passion to lift others.

Ready to Be Inspired?

You can read about Jennifer Riria's fantastic journey, and so much more on Lionesses of Africa. Head to the website to read all about how she has built her empire to empower women into business and become a beacon of hope for many entrepreneurs: Jennifer Riria - Lioness of Africa

Are you inspired enough now to pursue your entrepreneurial dream? Stay tuned for more exciting stories and useful insights in upcoming newsletters!

JOB OPPORTUNITIES

• StriveNest - Data Analyst/Market Researcher Remote (Nigeria, South Africa)

• MasterCard - Senior Managing Consultant, Advisors Business Development (Nairobi, Kenya)

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